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ADVANTAGES OF NEW NPE2012 LOCATION IN ORLANDO, FLORIDA ARE EXPECTED TO ATTRACT STRONG PARTICIPATION BY CHINESE EXHIBITORS

Attracted by Lower Costs, Simpler Logistics, and Easier Access to the Vast Market of the Americas, Chinese Companies Will Be the Largest Group of International Exhibitors

GUANGZHOU, May 17, 2011: For Chinese participants in next year’s NPE2012 international plastics exposition, the new location for NPE in Florida will provide unparalleled access to a plastics market serving nearly a billion people, with annual shipments of more than USD $500-billion, it was announced today at Chinaplas 2011 by SPI: The Plastics Industry Trade Association. SPI produces the triennial NPE.

Scheduled for April 1-5, 2012, NPE2012 will take place for the first time in Orlando, Florida, U.S.A., after 40 years in Chicago. The costs for exhibiting in the new venue are substantially lower, the procedures and work rules for setting up and operating a booth are much more “exhibitor-friendly,” and the strategic location of the show means greater attendance by visitors from important markets for Chinese technology in Latin America, according to Gene Sanders, SPI’s senior vice president for trade shows and conferences.

“Our new location in Orlando provides substantial economic and logistical advantages for exhibitors in comparison with the last NPE in 2009, while attracting more visitors from fast-growing industries in Latin America,” said Sanders. “More plastics professionals from this region will attend NPE2012 than at past NPEs, attracted by lower costs for travel and housing, easier access by air, and the popularity of Orlando as a vacation destination for Latin Americans. In addition, the booming economies of countries in the region will drive many visitors to NPE2012 to discover new concepts and capabilities for competing in their fastest-growing plastics industries and to look for new trade opportunities.”

Chinese Firms Make Up the Fastest-Growing Group of International Exhibitors at NPE

The number of Chinese companies exhibiting at NPE rose rapidly throughout the decade of the 2000s, and at NPE2009 Chinese exhibitors actually far outnumbered those from Canada, which in previous years always sent the largest contingent of international exhibitors. At NPE2009, 228 exhibitors came from China, including companies in four Chinese-sponsored multi-exhibitor pavilions—the most such pavilions ever at an NPE.

“Exhibitors from China came in record numbers to NPE2009 even though Chinaplas 2009 took place only one month before NPE,” noted Sanders. “In fact, Chinaplas itself that year was a great show, and we are confident that in 2012, when Chinaplas takes place after NPE instead of before it, our industry will once again benefit from two enormously successful shows somewhat close together in the calendar.”

SPI expects that Chinese companies will once again play a conspicuous role on the show floor at NPE2012. “Many exhibitors will come from China not just because of the strategically important location of the show and the gathering strength of economies throughout the Americas, but also because exhibiting in Orlando is substantially easier and less costly than it was in Chicago,” said John Effmann, chairman of NPE2012 and director of sales and marketing for Entek Extruders.

Effmann cited these specific economic and logistical advantages for exhibitors:

● Reductions in travel and lodging. A systematic comparison of venues conducted by SPI has indicated that lodging and travel costs for participants in a show at Orlando average 23% and 11% less, respectively, than for a Chicago show.

● Lower operating costs. The same survey indicated that exhibiting in Orlando
saves an average of 19% on on-site hauling and rigging services and 48% on utilities. In addition, work rules are simpler than in Chicago, enabling exhibitors to build their own booths and set up their own equipment. Other logistical advantages include easy access to the Orange County Convention Center (OCCC) from the airport (15 minutes away) and an OCCC infrastructure that includes 20 truck bays and 150 loading docks.

● SPI package plan for exhibitors. To help exhibitors save costs and better predict their ultimate expenditure, SPI has developed a package plan in which a single price covers a reduced cost per square foot, a lower cost for hauling and rigging, and a utility cost based on booth size instead of the number of machines. In addition, SPI has inaugurated a “Concierge Service” to assist
prospective exhibitors in such procedures as selecting and contracting for a booth, budgeting, dealing with contractors and vendors, arranging guest passes for customers and prospects, and planning for move-in.

Attracted by these benefits, many companies from the U.S. and around the world have already committed to exhibit at NPE2012. With nearly a year to go before the show, sales of exhibit space are already equivalent to those of NPE2009, and by the time NPE2012 opens next year they
are certain to exceed that number. As a result of the surge in sales, SPI has expanded the show into the North Hall of the OCCC, adding the extensive space in that hall to that of the West and South Halls, which were originally designated for the show. The three halls constitute the entire available exhibit space at the OCCC.

Bigger and Better Show Will Mean Lots of Booth Traffic

The surge in exhibit sales for NPE2012 will be followed by a surge in attendance, noted show chairman Effmann, because there are so many new benefits to attract visitors and justify their investment in participating:

● Lower costs. The same savings in travel, hotel, and dining costs cited for exhibitors applies to visitors as well. In fact, even for those coming from the U.S. Midwest—a key plastics manufacturing region with Chicago at its heart—the savings in travel costs averages 19%.

● More exciting show, with more equipment running. Companies that have signed on to exhibit at NPE2012 report that the substantially lower costs of exhibiting at the OCCC, simpler labor rules, and more flexible logistics for setting up and maintaining booths have encouraged them to take more space than at NPE2009 and to plan on bringing more machinery and other products to the show. This will result in a more dynamic experience for attendees, with bigger and better exhibits and more machinery in full-scale operation.

● New travel opportunities. In addition to lower travel costs, Orlando is more easily accessible to travelers from Latin America. And because Orlando is one of the world’s most popular destinations for tourism and vacations, it gives attendees the opportunity to take advantage of
business travel by adding extra time for personal or family enjoyment.

● Many reasons to attend. NPE2012 will be the most broad-based plastics event of any kind in the world, with multiple educational programs, specialty pavilions, displays, and keynote events—all this besides the traditional core event, the NPE trade show.

The show itself will be the largest plastics exposition in the Western Hemisphere, providing access to the more than USD $500-billion/year plastics marketplace of the Americas and serving as a hub of trade for plastics companies around the world. Exhibiting companies will include: 1) hundreds of firms coming directly from outside the U.S.; 2) the major multinational suppliers of
plastics equipment and materials, both U.S.-based companies and U.S. subsidiaries of companies based elsewhere; and 3) the largest number of U.S. domestic suppliers of plastics technologies to exhibit at any plastics event anywhere.

Three important events to be co-located with the NPE trade show are:

1) ANTEC® 2012. The Society of Plastics Engineers (SPE) will produce the 2012 edition of its annual technical conference on April 1-5, 2012 at the OCCC. ANTEC is the world’s largest plastics technical conference. The recent 201l edition of this annual event provided attendees from 40 countries with access to more than 700 original, peer-reviewed technical presentations covering every sector of the plastics industry.

2) SPI’s ‘Business of Plastics’ conference. This large educational program will begin with a keynote presentation on Sunday, April 1 and be followed by half-day sessions on Monday through Thursday. Presenters will focus on the business implications of their topics rather than conducting a technical discussion. SPI is planning for presentations on timely topics of broad interest to plastics professionals, such as bioplastics, sustainability, medical and healthcare markets, and issues involving regulation, safety, or industry advocacy.

3) 2nd International Plastics Design Competition. Open to entrants from all nations, the competition will showcase innovative applications by designers and processors serving appliance, automotive, medical device, packaging, and other consumer and industrial markets.

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The NPE2012 international plastics exposition will take place Sunday through Thursday, April 1-5, 2012, at the Orange County Convention Center in Orlando, Florida. The NPE2012 educational program will begin on Sunday. Monday will be the first day of the four-day trade show. NPE is produced by the SPI: The Plastics Industry Trade Association. Visit www.npe.org.

Founded in 1937, SPI is the plastics industry trade association representing the third largest manufacturing industry in the United States. SPI's member companies represent the entire plastics industry supply chain, including processors, machinery and equipment manufacturers and raw materials suppliers. The U.S. plastics industry employs 1.1 million workers and provides nearly $379 billion in annual shipments. www.plasticsindustry.org.